Objective
One of the prominent industry players in the apparel industry, was looking for the Blue Tick service in order to enhance the authenticity of his social media handles and his business as well.
Strategies
Analyzing the social media handles in terms of engagement and looking out of his PR visibility on top tier A portals was first step that we took towards the process. The client has a good PR visibility in portals like TOI, HT etc. and this helped us to take a step towards verification. Along with the PR, the client even fulfilled the requirements in terms of submitting certain mandate documents in terms of the business registration etc. With all the required documents in place and with the asserted strategy, in 30-45 days we got the social media handles of the client a Blue Tick.
Result
With the Blue Tick verification done, the client undoubtedly enhanced its brand visibility which added on its authenticity in his industry.
