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1. Introduction

The value4brand (“we,” “us,” or “our”) respects the privacy of individuals who visit our website, https://value4brand.com (“Website”), or communicate with us through our online forms and other available communication channels.
This Privacy Policy explains what personal information we collect, how we use it, how it is stored and shared, and the choices available to individuals regarding their information.
We handle personal information responsibly and in accordance with applicable data protection and privacy laws in India, including the Digital Personal Data Protection (DPDP) Act, 2023, and applicable rules made under it.
By using our Website, you acknowledge that you have read and understood this Privacy Policy. Where consent is required by applicable law, we will seek your consent in the appropriate manner.

2. Personal Information We Collect

We collect personal information through direct interactions and automated website processes.

2.1 Information You Provide Directly

When you submit a contact form, enquiry form, or popup request on our Website, we may collect:
• Full Name
• Email address
• Telephone / Mobile number
• City / Location
• Organization or company name
• Message, enquiry details, or other information you choose to submit
Please do not submit confidential financial details or sensitive documents through general enquiry forms unless specifically requested for a business transaction.

2.2 Technical and Usage Information

When you navigate our Website, certain technical information is automatically generated and logged by our server and analytics services:
• IP address
• Browser type and version
• Device model and operating system
• Pages visited, time spent, and click interactions
• Date and time stamp of visit
• Referring URL / site source
• Technical logs used for security, error handling, and spam prevention

3. Third-Party Technologies & Tracking Tools

Our Website uses content management tools, advertising pixels, and analytics services to deliver functionality and improve marketing performance:
• Forms & Popups: WordPress, Contact Form 7, and Elementor Popups.
• Analytics & Tag Management: Google Analytics, Google Tag Manager, and Google Search Console to measure traffic, user activity, and search performance.
• Advertising & Marketing Pixels: Meta Pixel (Facebook) and Google Ads Conversion Tracking to optimize digital advertising campaigns and deliver relevant promotions.
• Security & Performance: Google reCAPTCHA (for spam protection), LiteSpeed Cache, and/or NitroPack for site speed optimization.

4. How We Use Personal Information

We use personal information for legitimate business purposes, including:
• Responding to enquiries, service quotes, and business communications.
• Storing communication records to manage business interactions and client onboarding.
• Operating, maintaining, securing, and optimizing our Website.
• Measuring advertising performance and optimizing targeted marketing campaigns.
• Detecting spam, automated attacks, and unauthorized access.
• Complying with applicable statutory regulations and lawful legal requests.

5. Cookies and Web Beacons

Our Website uses cookies, local storage, scripts, and pixels (including Meta Pixel and Google Ads cookies) to recognize returning visitors, measure website usage, and deliver targeted advertising.
• Essential Cookies: Required for standard website function, caching, and contact forms.
• Analytics & Marketing Cookies: Used by Google and Meta to deliver interest-based advertising and track campaign performance.
You can control or block cookies through your web browser settings. Please note that disabling cookies may affect certain interactive features on our Website.

6. Hosting, Email, and Data Storage

• Data Storage: Enquiry form submissions and website operational data are stored directly within our secure website database.
• Hosting & Email Servers: Our Website is hosted on GoDaddy servers, and our corporate email accounts are managed via cPanel hosting servers, both located within India.
We implement standard administrative and technical safeguards to secure customer data against unauthorized access, loss, or alteration.

7. Disclosure of Personal Information

We do not sell personal data to third parties. We may share personal information under the following limited circumstances:
• Service Providers: Technical, web maintenance, analytics, and advertising platform providers acting on our behalf under restricted access.
• Legal Obligations: Government authorities, regulatory bodies, courts, or law enforcement agencies when mandated by valid legal process or court order under Indian law.
• Business Rights Protection: Where necessary to protect our legal rights, property, website security, or personal safety of individuals.

8. Data Retention

We retain enquiry details and personal information stored in our website database for a maximum period of two (2) years from the date of submission, or for as long as necessary to fulfill the business or legal purpose for which it was collected.
Upon expiry of the retention period—or upon receiving a valid request for erasure from the user—we will take appropriate steps to securely delete or anonymize the data, unless retention is required by tax, accounting, or legal mandates.

9. Data Protection Rights (DPDP Act, 2023)

Subject to applicable provisions under the Digital Personal Data Protection Act, 2023, you have the following rights regarding your personal information:
• Right to Access: Request a summary of personal data being processed and third parties with whom it has been shared.
• Right to Correction & Completion: Request correction of inaccurate, incomplete, or outdated personal data.
• Right to Erasure: Request deletion of your personal data where its retention is no longer necessary or permitted.
• Right to Withdraw Consent: Withdraw consent previously granted for data processing or promotional communications.
• Right of Grievance Redressal: Submit a grievance regarding our data processing practices to our designated Grievance Officer.
• Right to Nominate: Nominate another individual to exercise your privacy rights in the event of death or incapacity.
To exercise any of these rights, please submit a written request using the contact details provided in Section 12.

10. Children’s Privacy

Our Website and services are strictly intended for adults and business entities. We do not intentionally target or collect personal information from individuals under 18 years of age.
If you believe a minor has submitted personal data through our website, please contact us immediately so we can take steps to remove the information from our database.

11. External Links

Our Website may contain links to external third-party websites or platforms. We do not control and are not responsible for the privacy practices, content, or security of external websites. We encourage you to review the privacy policies of any third-party websites you visit.

12. Privacy & Grievance Contact Information

In compliance with the Digital Personal Data Protection Act, 2023, for privacy concerns, data requests, or grievances, you may contact our designated Grievance Officer:
Designation: Privacy & Grievance Officer
Business Name: The Value4brand
Address: Netaji Subhash Palace, Delhi – 110034, India
Email: support@value4brand.com
Telephone: +91-9773688337
Please use the subject line “Privacy Request” or “Grievance Redressal”. We will acknowledge and respond to valid requests within the statutory timeframes prescribed under Indian law.

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